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Stop working in your Google Ads. Start working on them.
Google's automation requires enhanced conversions, Customer Match, and value-based bidding. Stop manual keyword management — start strategic data architecture.
14 April 2026 · 1 MIN READ
Get Better
First-Party Data: Stop renting customer insights and start owning them
Stop renting customer data from platforms. First-party tracking through server-side setup, CRM integration & consent management cuts cost per lead 20-40%.
7 April 2026 · 1 MIN READ
Get Better
Why I'm ditching HubSpot for Twenty - and why you might want to consider it too
Performance specialist explains why he's switching from HubSpot to Twenty CRM - data ownership, reduced complexity, and better UK compliance. Read the full analysis.
2 April 2026 · 1 MIN READ